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from ₹549
Pee and vomit
INDIA’S FIRST SCENARIO-BASED HYGIENE BRAND
Car sick? Morning sick? Nowhere to go?
Sealable pee and puke bags for the traffic jam, motion sickness on a hill road, pregnancy nausea on a flight, the elder on a long journey. Odour locked in about 60 seconds.
Woman-founded. Made in Jaipur. Live on Amazon.in.
Certified toxin-free✦
Cycle-Sync delivery✦
Pee standing up✦
Made in Jaipur✦
A pad bought is a pad shared✦
Free delivery over ₹399✦
Ships within 24 hours✦
Certified toxin-free✦
Cycle-Sync delivery✦
Pee standing up✦
Made in Jaipur✦
A pad bought is a pad shared✦
Free delivery over ₹399✦
Ships within 24 hours✦
Certified toxin-free✦
Cycle-Sync delivery✦
Pee standing up✦
Made in Jaipur✦
A pad bought is a pad shared✦
Free delivery over ₹399✦
Ships within 24 hours✦
Certified toxin-free
Dermatologically tested
pH-balanced and non-irritant
Cruelty-free
Ships within 24 hours
Made in Jaipur, India
ONE HOUSE, TWO RANGESPeriods, handled.
Periods, handled.
Journeys, handled.
Period and intimate care
Organic pads sized to your real flow, first-period kits, a reusable cup and daily liners.
Shop Ovy
Travel and everyday hygiene
A stand-to-pee funnel, seat covers, pee and puke bags for motion sickness and morning sickness, and a build-your-own Yatra Kit. Bags and seat covers for all genders and all ages.
Shop Looway
Wellness Hub
Free tools, not products
Hormonal Health Decoder, Cycle Tracker, Build-Your-Kit and Travel Architect. Our tools guide you. They do not diagnose.
Coming soon
FIND YOURS
Tell us the moment. We will do the rest.
Browse by what you need it for, or by what it is.
Her first period
A kit that explains itself, with a wrapper that stays silent at school.
Heavy nights
A 320mm pad with a widened back, because night leaks travel backwards.
The seven-hour train
Stand, go, touch nothing. The funnel that ends the dirty-toilet dread.
Car sick. Morning sick.
A sealable bag for motion sickness on the road and nausea in pregnancy. Open, seal, bin.
A yatra or road trip
Every toilet a journey throws at you, or none at all, covered in one box.
Travelling light
One cup, up to 12 hours, nothing to carry and nothing to throw away.
Squat toilet? Stand up.✦
Filthy seat? Sit down.✦
No toilet? Looway.✦
Motion sickness? Bag it.✦
Safe through every trimester✦
Seat covers and bags: unisex✦
Fits in a handbag✦
Eleven Yatra Kits✦
Squat toilet? Stand up.✦
Filthy seat? Sit down.✦
No toilet? Looway.✦
Motion sickness? Bag it.✦
Safe through every trimester✦
Seat covers and bags: unisex✦
Fits in a handbag✦
Eleven Yatra Kits✦
Squat toilet? Stand up.✦
Filthy seat? Sit down.✦
No toilet? Looway.✦
Motion sickness? Bag it.✦
Safe through every trimester✦
Seat covers and bags: unisex✦
Fits in a handbag✦
Eleven Yatra Kits✦
FOR MOTHERS AND DAUGHTERSHer first period,
Her first period,
handled with love.
The hardest part of a first period is the not knowing. So we chose everything in advance, wrote the guidebook she will actually read, and made the wrapper silent for school.
THE MILESTONE GIFT
First Period Box
50 pieces. Pads in three sizes, period panties, seat covers, wipes, disposal bags, warming patches, and the “You’ve Got This” guidebook, written for her.
Coming soonBIG CHANGES NEED A GENTLE START
Starter Pack
10 L and 11 XL pads plus 4 liners. Two sizes, so she learns her own flow from day one.
Shop Starter →
BLEED. CONQUER. SLAY.
Pro-Active Pack
Three sizes, sport-tested wings and sweat-wicking fibres. For the girl who will not hit pause.
Shop Pro-Active →
OVY MENSTRUAL CUP
One cup.Years of freedom.
Up to 12 hours between changes, even overnight. 100% medical-grade silicone, latex-free and BPA-free. The product page has a 30-second size finder and a 20-second cervix check, so you get the size right first time.
12 hrsbetween changes, even overnight
Yearsof use from one cup, replacing thousands of disposables
3 sizesTeen XS, Medium and Large, in four colours
Ships in plain, unbranded, plastic-free packaging.
ONLY AT OVY
Your flow is not the same every day.Your box should not be either.
Build one 21-pad box across L, XL and XL+ in any combination, with 4 liners always included. Then let Cycle-Sync land it about 5 days before you are due. It is the first period delivery in India timed to your own cycle.
01
Pick your lengths
L 240mm, XL 280mm and XL+ 320mm, in any mix that adds up to 21.
02
Liners included
Four Ovy daily liners go into every box.
03
Time it to your cycle
Enter three dates once. The box arrives about 5 days before your period, every cycle. Pause or cancel any time.
SUBSCRIBE AND CYCLE-SYNC
Your box, on your cycle.
Tell us three dates once. Your box arrives about five days before your period, every cycle, with a saving on every order and nothing to remember.
Timed to you
Lands about 5 days before you are due, every cycle.
Save on every box
A subscriber price on every delivery.
You stay in charge
Pause or cancel in two clicks.
A little extra
A surprise gift in every third box.
Made in Jaipur+Built for Indian bodies, Indian toilets, Indian journeys+One brand for life+Potent Hygiene+Where your wellness comes first+
Made in Jaipur+Built for Indian bodies, Indian toilets, Indian journeys+One brand for life+Potent Hygiene+Where your wellness comes first+
Made in Jaipur+Built for Indian bodies, Indian toilets, Indian journeys+One brand for life+Potent Hygiene+Where your wellness comes first+
Made in Jaipur+Built for Indian bodies, Indian toilets, Indian journeys+One brand for life+Potent Hygiene+Where your wellness comes first+
LOOWAY YATRA KITPick a kit. Open it.
Pick a kit. Open it.
Make it yours.
Eleven ready-made kits, from Girls' Trip to Teerth Yatra to Pregnancy, each built for the toilets that particular trip will throw at you. Open any one and change what is inside.
Girls' TripTeerth YatraBoys' TripPregnancy TravelToddler TravelFamilyGirls' TripTeerth YatraBoys' TripPregnancy TravelToddler TravelFamilyGirls' TripTeerth YatraBoys' TripPregnancy TravelToddler TravelFamily
Rewards Club cash credits+Gift mode hides the price+Pause or cancel in two clicks+Mix Your Box+Subscribe and save+A surprise gift in every third box+
Rewards Club cash credits+Gift mode hides the price+Pause or cancel in two clicks+Mix Your Box+Subscribe and save+A surprise gift in every third box+
Rewards Club cash credits+Gift mode hides the price+Pause or cancel in two clicks+Mix Your Box+Subscribe and save+A surprise gift in every third box+
Rewards Club cash credits+Gift mode hides the price+Pause or cancel in two clicks+Mix Your Box+Subscribe and save+A surprise gift in every third box+
WHY BUY DIRECT
Better here than anywhere else.
The things you only get on potenthygiene.com, and the claims we can actually prove.
ONLY HERE
Cycle-Sync delivery
Your box lands about 5 days before you are due. The first period delivery in India timed to your own cycle.
ONLY HERE
Mix Your Box
One box, three pad lengths, in whatever combination your cycle actually needs. Nobody else does this.
Subscribe and save
A saving on every order, free delivery over the threshold, and a surprise gift in every third box. Pause or cancel in two clicks.
Rewards Club
Cash credits in rupees rather than points. Earned on orders, reviews, referrals and your birthday, and applied automatically at checkout.
Gift mode
Hides the price and adds your note, so a teen kit arrives feeling thoughtful rather than transactional.
Claims we can prove
Certified toxin-free, dermatologically tested, pH-balanced and non-irritant, with a certificate behind every word on the pack.
ONLY HERE
Cycle-Sync delivery
Your box lands about 5 days before you are due. The first period delivery in India timed to your own cycle.
ONLY HERE
Mix Your Box
One box, three pad lengths, in whatever combination your cycle actually needs. Nobody else does this.
Subscribe and save
A saving on every order, free delivery over the threshold, and a surprise gift in every third box. Pause or cancel in two clicks.
Rewards Club
Cash credits in rupees rather than points. Earned on orders, reviews, referrals and your birthday, and applied automatically at checkout.
Gift mode
Hides the price and adds your note, so a teen kit arrives feeling thoughtful rather than transactional.
Claims we can prove
Certified toxin-free, dermatologically tested, pH-balanced and non-irritant, with a certificate behind every word on the pack.
ONLY HERE
Cycle-Sync delivery
Your box lands about 5 days before you are due. The first period delivery in India timed to your own cycle.
ONLY HERE
Mix Your Box
One box, three pad lengths, in whatever combination your cycle actually needs. Nobody else does this.
Subscribe and save
A saving on every order, free delivery over the threshold, and a surprise gift in every third box. Pause or cancel in two clicks.
Rewards Club
Cash credits in rupees rather than points. Earned on orders, reviews, referrals and your birthday, and applied automatically at checkout.
Gift mode
Hides the price and adds your note, so a teen kit arrives feeling thoughtful rather than transactional.
Claims we can prove
Certified toxin-free, dermatologically tested, pH-balanced and non-irritant, with a certificate behind every word on the pack.
HONEST BY DESIGN
Every word on our packs is one we can stand behind.
Certified toxin-free. Dermatologically tested. pH-balanced and non-irritant. Every Ovy and Looway product carries only the claims we can show you the certificate for, written in plain words, so choosing well feels easy and never like a gamble.
EVERY ORDER GIVES BACK
A pad bought is a pad shared.
A portion of every Ovy order goes to Roshni Manav Utthaan Sansthaan, which puts safe, organic period products into the hands of girls and women who cannot afford them.
So she can have her period with dignity.
In partnership with Roshni Manav Utthaan Sansthaan · Reg. 580/Jaipur/1997-98
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OUR STORY
Made by a woman who needed it herself.
OUR STORY
Made by a woman who needed it herself.
“I wanted the products I kept wishing existed: gentle on the body, honest on the label, and ready for the toilets we actually meet in India.”
Divita Agarwal founded Potent Hygiene in Jaipur with one idea: hygiene should fit real Indian lives, from a first period at school to a long train journey. Today Ovy looks after periods and Looway looks after journeys, both made in India and both built to be trusted.
Divita Agarwal
Founder, Potent Hygiene
JOURNAL
Read the journal The stuff nobody explains properly.
Straight answers on periods, the body and travel hygiene, with no euphemisms.