Our Story

Co-founded by Divita Agarwal and CA Niraj Jain, Potent hygiene was born from a vision to transform hygiene into a force for empowerment and sustainability. Inspired by real world challenges like limited eco-friendly options and the stigma around personal hygiene, we set out to make a difference. Our journey is driven by the belief that hygiene is a right, not privilege. Guided by principles empowerment, sustainability, and inclusivity, we aim to uplift individuals and protect the planet. Join us as we continue to redefine hygiene creating solutions that leave the world cleaner, greener, and better for future generations.